Last year I jumped on board with a hair color company I fell in love with. Among other things, I found that Oway was cruelty free. The coloring system that’s not only cruelty free hair color, but PPD free, resorcinol free, and ammonia free. What more can a hair colorist ask for?
At first I was was skeptical about OWAY and how effective it was, but now I’m sold.
Cruelty free hair color? Who would have thought that there was such a thing. Well, the truth is this luxury line is not only cruelty free, but a step above organic. Oway is considered green in the fact it believes in rigorous safety testing and is cruelty free hair color as well as ethical purchasing and sustainable.
This cruelty free hair color is also ethical in the sense it partners with 800+ verified Fair Trade networks. Oway chooses 100% infinitely recyclable materials, minimum design, and eco-friendly manufacturing methods for all their products.
CØR the permanent color system, follows the cruelty free hair color tradition.
All Oway’s products are 100% cruelty-free, as certified by PETA. 80% of Oway’s line is vegan-friendly.